April: From the Desk of the Executive Director

April 24, 2018 • News • April 2018 Issue | Volume 29 | Number 4

Written By: Gail S. Phillips, CAE

Is spring almost here?

Spring is my favorite time of year. Everything is coming back to life and there is color all around us. I hope your area is experiencing the same. Are you welcoming the new season by taking advantage of all
of the benefits that NARPM® is offering?

The sales market is very interesting right now. The market is once again facing low inventory and buyers are having difficulties finding their homes. This could make the rental market heat up. Do you have the inventory to help people who are not able to buy?

In the survey we conducted with Buildium in 2017, it showed that 12,500,000 households will be created in the next 10 years. Of those households, more than half of them will be renting. Make sure your office is
positioned for this growth, and that you are marketing the services you have to offer. The NARPM® course, “Marketing for Residential Property Management,” was rewritten last year. This is a very good course to help you with marketing ideas to grow your business. You could also take the new course, “Growing Your Business.” Other property managers like you supplied the class content for these courses. You can take these classes online or in-classroom. Just go to www.narpm.org/education for details.

Also, NARPM® has many great vendors who can help you get your name and brand out to the public.
As the successful companies will tell you, they had to get their name and brand known before the business
followed. Search the list of affiliates who can assist you at: www.narpm.org/find/affiliate-members

President Birdy’s theme for 2018 is “Get Involved.” Thanks to his promotion of the benefits of getting involved, we are seeing an increase in volunteers. Check out what you can do to get to know other
people around the country and help grow your organization. If you want to know what each committee
is doing this year, contact the chairs and they will be delighted to share their vision with you. Committees
can be found at: www.narpm.org/about/officers-andboard/committees

Make sure your office is positioned for this growth and you are marketing the services you have to offer.
Join NARPM Members for the annual Day on the Hill in Washington, DC on May 14-15. This is the
most effective way of showing elected officials the face of your organization. It also allows you to target
many elected officials in a short amount of time. The event will be packed with meetings, tours, and possibly
a legislative reception. Your Day on the Hill is much more likely to bear fruit if legislators are hearing
from your organization regularly throughout the year and know members are at home ready to help. This is
your opportunity to make contacts with key members of Congress and their staffs on residential housing
issues such as criminal background checks, certifying standards for service animals, and ADA reform. You
can register by going to: www.narpm.org/legislative/register-for-plan-a-day-on-the-hill

The NARPM® Australia Chapter-in-Formation participated in their first trade show in March. They
are using this opportunity to build their membership and introduce NARPM® to other property managers
in Australia. It is interesting to hear about the issues dealing with tenant strength in Australia and how it
creates many struggles for property managers. The chapter feels that this is a chance for NARPM® to help
owners, landlords, and property managers with their issues. Send your support to this chapter-in-formation
as Danielle Sullivan is working to give strong leadership to this group. You can view all NARPM® International
Members at narpm.org under “Find a Property Manager” by clicking the link on “View our International
Members.”

Once again, I want to thank each of you for supporting NARPM® and its vision for the future. This is
a great organization that offers many benefits to the members. I hope you can find time to take advantage
of them. Hope to see you at an upcoming event.

Current editions of the award-winning Residential Resources magazine is sent eleven times a year to members. Join NARPM to receive all of the benefits of membership and receive current editions.

Residential Resources: April 2018 Issue | Volume 29 | Number 4


Copyright © 2024 National Association of Residential Property Managers®. All Rights Reserved. Do not reprint without permission.

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